One of Europe’s most prestigious gatherings for the creative industries, ADCE Creative Week, returns to DHub Barcelona for the second consecutive year, taking place on 17–20 November 2026. Bringing together more than 500 creative leaders, emerging talents, and academics from across the continent, the four-day festival will once again serve as a hub for inspiration through keynote talks, portfolio reviews, AI competitions, and prestigious award ceremonies.
Relationships and Trust Before Great Ideas
The central theme of ADCE Creative Week 2026 is “Relationships.” Built on the belief that groundbreaking ideas and award-winning campaigns are never created in isolation, the festival explores how creativity flourishes through trust between agencies, clients, teams, and creative communities.
Making its debut this year, the Creative Leaders Summit will provide an intimate platform for meaningful conversations among some of the industry’s most influential voices. Confirmed speakers include Juliana Paracencio, Executive Creative Director at Droga5; Mihnea Gheorghiu, Global Creative Director at Le Pub; Dustin Duke, Head of Brand Innovation at Amazon Lab; and Liza Enebeis, Partner at Studio Dumbar.
Pushing Creative Boundaries: AI Challenge & Creative Express
Beyond its conference programme, the festival also features hands-on experiences designed to challenge and inspire creative minds:
- Creative Express: This high-intensity programme brings together selected young creatives from ADCE member countries to form international teams that will have just 24 hours to solve a live creative brief. As one of the festival’s strongest examples of cross-cultural collaboration, Creative Express offers tomorrow’s creative leaders the opportunity to develop ideas under real-world pressure while working alongside peers from different backgrounds.
- AI Creative Challenge: Returning in its popular tournament format and organised by The One Club for Creativity, this competition invites creatives to tackle unexpected and demanding briefs using artificial intelligence tools, demonstrating how technology and human creativity can work hand in hand.
- ADCE Awards & Live Jury Sessions: The 35th ADCE Awards will once again celebrate Europe’s finest creative work, with the final jury deliberations remaining open to the public. Attendees will have the rare opportunity to witness the discussions that determine the Grand Prix and Special Awards winners.
Join the ADCE & The One Club Ecosystem from Türkiye with Exclusive Ticket Benefits
The participation of Türkiye’s creative community is an important part of ADCE’s mission to strengthen creativity across Europe. To experience ADCE Creative Week in Barcelona and benefit from the newly launched Early Bird ticket prices with exclusive discount codes, become a member of ADC*T (Advertising and Design Club Turkey), the official Turkish representative of ADCE.
How to Become a Member and Access the Benefits
- Join ADC*T: To begin your membership application and become part of the community, contact adct@adct.org.tr directly.
- Register for the Ecosystem: Once your membership is complete, use the dedicated registration link to create your profile within the ADCE & The One Club for Creativity ecosystem and receive your exclusive discount codes.
Take your place at Europe’s largest creative gathering, build collaborations that cross borders, and represent Türkiye’s creative excellence in Barcelona by joining the ADC*T community today.
